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Milano: lo shopping dei turisti vale un miliardo di euro l’anno | Non tutto ma di tutto

Milano: lo shopping dei turisti vale un miliardo di euro l’anno

Milano: lo shopping dei turisti vale un miliardo di euro l’anno.

Non è difficile fare 2+2 con quanto sta succedendo rispetto ai servizi location-based, che permettono di fornire a turisti e non una serie di informazioni su cosa scoprire nei dintorni, sulle offerte, sconti, occasioni e curiosità. Ormai la tecnologia c’è ed è diffusa, ai fisiologici tempi di adozione si oppongono ormai solo le tariffe di roaming dati degli operatori (ho assistito all’arrivo di una bolletta da 40.000 € per il traffico dati di 15 giorni…..)

Max Ramaciotti

Digital Transformation Manager and Business developer mixing service design, management and marketing skills to create value for major brands in fashion, luxury and retail. I have managed technology-innovative initiatives in the fields of Marketing&Communication, eCommerce and Customer Interaction Management with an "omnichannel approach" since the first entrepreneurial initiatives in the '90.
 Now Head of Digital in Sopra Steria, operating in the fields of omnichannel commerce and digital transformation for the major international brands in luxury and retail industry.
 My passion for sharing is also expressed in teaching courses on Digital Media Marketing, Customer Interaction Management, eCommerce and Digital Retail.

 Specialties: Innovation and Business Development, Marketing, Project and team management, eCommerce, Customer Interaction Management, Communication. Other oddity: Acting in a non professional group since '88, love to experiment and discover on different topics, especially related to self-improvement and awareness.

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