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Stylmee: a Second Life experience APP for Fashion | Non tutto ma di tutto

Stylmee: a Second Life experience APP for Fashion

Virtual worlds for Gartner are still in the “trough of disillusionment”

http://files.motiviti.com/wp-uploads/gartner-hype-cycle-20121.gif

But actually we have evidence of some experiments in fashion industry that are close to a Second Life Experience. If Zegna in Store experience is a branded example

Spotlight is a startup that want to extent this approach at community level

My Stylmee Boutique! from Stylmee on Vimeo.

Max Ramaciotti

Digital Transformation Manager and Business developer mixing service design, management and marketing skills to create value for major brands in fashion, luxury and retail. I have managed technology-innovative initiatives in the fields of Marketing&Communication, eCommerce and Customer Interaction Management with an "omnichannel approach" since the first entrepreneurial initiatives in the '90.
 Now Head of Digital in Sopra Steria, operating in the fields of omnichannel commerce and digital transformation for the major international brands in luxury and retail industry.
 My passion for sharing is also expressed in teaching courses on Digital Media Marketing, Customer Interaction Management, eCommerce and Digital Retail.

 Specialties: Innovation and Business Development, Marketing, Project and team management, eCommerce, Customer Interaction Management, Communication. Other oddity: Acting in a non professional group since '88, love to experiment and discover on different topics, especially related to self-improvement and awareness.

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